Video: Panel Discussion from November 19: Using Social Media to Grow and Market Your Business

Video is now available from a panel hosted by the Women’s Affinity Group of O’Melveny & Myers’ Silicon Valley Office in Menlo Park on November 19th.  Along with Karla Spormann, President and CEO Tendo Communications, Martin Eberhard, Co-founder and former CEO Tesla Motors, Patrick Ewers, Founder, Mindmavin LLC.  We spoke about “Using Social Media to Grow and Market Your Business”.

We  discussed ways to leverage social networks  networks beyond personal connections – to provide business value.  We talked about ways to efficiently and effectively use social media to market and grow your business.

I spoke about tools, like NodeXL, that we have been building that create maps of the relationships among a population of people gathered by some shared attribute, like mentioning a keyword or hashtag.

Here are a few excerpts from the event created by Tendo Communications: